Monthly Archives: September 2025

Choosing the right paint color is one of the most crucial and challenging decisions in home staging. Over 40% of paint sold is the wrong color the first time! It’s a common struggle.

Just think about it: a single paint deck holds over 1,200 colors. No wonder most people feel overwhelmed!

But as a home stager and color consultant, you have the power to guide clients to the right choice, saving them time, money, and frustration. The right colors can transform a home, making it feel larger, brighter, and more inviting – helping it sell faster and for top dollar.

The Psychology of Color in Staging

Color has a profound impact on emotions and perceptions. It can influence how people feel in a space and how they interact with it. For example:

Warm colors like red and yellow create a cozy, inviting atmosphere.
Cool colors like blue and green promote relaxation and calm.
Bright, vibrant colors energize a room, making it feel lively and cheerful.

In home staging, the goal is to strike a balance. Neutral enough to appeal to a wide range of buyers but not so bland that it lacks personality.

A sea of beige can feel uninspiring. But a home with too many taste-specific colors can turn buyers away. That’s why finding the perfect neutral paint color is key.

The Three Keys to Understand and Define Color

Most people struggle to see subtle differences in color, especially on small paint swatches. That’s why understanding three key ways to define color will help you make the right choices.

1. Light vs. Dark or Tints vs. Shades

This refers to the amount of white or black in a color—also known as its tint (adding white) or shade (adding black).

For example, let’s look at Sherwin Williams’ Cocoa Whip (SW9084). It’s darker than Realist Beige (SW6078) but lighter than Sable (SW6083).

On a paint strip, you’ll see different tints and shades of the same hue. Why does this matter? Darker colors recede, making a space feel smaller and cozier. Lighter colors advance, making a space feel more open.

2. Warm vs. Cool Tones

This refers to whether a color has more yellow or blue undertones.

Warm colors (reds, oranges, yellows) feel cozy and inviting. Cool colors (blues, greens, purples) feel refreshing and calming.

You’ll want to consider the direction a room faces, too. This can also influence how color reads.

North-facing rooms receive cooler light, so warm tones can balance it out. South-facing rooms get warm light, so cooler tones can keep the space from feeling too hot.

3. Clean vs. Dirty or Vibrant vs. Muted Colors

This is the trickiest, but possibly the most important, way to define color.

Clean colors are pure and vibrant. Dirty colors are muted with hints of gray or brown.

When clean and dirty colors are mixed incorrectly, something feels “off.”

Knowing how to balance clean and dirty colors is crucial to making a home feel fresh and modern.

Staging pro tip: Colors that are a little “dirtier” can often feel more expensive. If a space feels like it is lacking a luxury quality, ask yourself if the colors in the room are too “clean.”

By mastering paint color selection, you become the expert that homeowners and agents turn to for guidance—before they make costly mistakes.

These are all our favorite paints (white included)!

Pro Tips for Selecting Paint Colors for Staging

✔️ Stick to soft, muted tones – Avoid highly saturated colors.

✔️ Use contrast to add depth – Pair light walls with dark accents.

✔️ ️ Test colors in the actual space – Paint swatches on poster board, not directly on the wall.

✔️ Choose finishes wisely – Flat for ceilings, eggshell for walls, semi-gloss for trim.

Become the Color Expert Homeowners Trust

As a home stager, understanding color theory gives you a major competitive edge. You’ll be able to:

✅ Choose the perfect neutral without guessing.

✅ Guide sellers to smart color choices that increase home value.

✅ Avoid common color mistakes that turn buyers off.

As home stagers, it is important to stay up-to-date on interior design trends. Of course, most of your staging inventory, especially case goods, should be neutral and as timeless as possible, but you will add in more trendy items into things like art and accessories.

Many stagers are now offering design services like short-term rental styling and this is where you can really lean more into design trends. Successful Airbnbs typically marry the local aesthetic with up-to-date design trends.

Since the furnishings in a vacation rental will get much more use than your staging furniture, Airbnbs will also likely need to refresh more often. That bachelor party that got a little too rowdy might knock a piece of art off the wall, and the guest that brought a misbehaved dog might leave spots on the rug. This inevitable turnover offers an opportunity to keep the Airbnb trendy.

These are the trends we are seeing and expecting to see more of in 2025.

Deep, rich hues are making a comeback, and color drenching dark cherry red is leading the charge.

For a recent Airbnb design project for a tiny cabin, we were inspired by the Farrow & Ball color Brinjal. It is absolutely gorgeous and so trendy right now! But, short-term rentals are all about making the highest return on investment, so we opted for a less expensive dupe: Sherwin-Williams® Deep Maroon.

This bold color brings warmth and sophistication to the cabin, and guests have been loving the vintage library vibes. It has been booked every weekend since it first went on Airbnb a few months ago!

Book your stay at the western North Carolina vacation cabin here. The private hot tub is a perfect place to spot a baby bear stealing fruit from the peach tree!

And this is how we incorporated cherry-colored elements into a recent staging project. Notice only the chairs and pillows are the bold color. You don’t want to go overboard with purchasing colors, but a few pops here and there can be a huge asset to your inventory.

Cherries Are the New Bows

Last year, our trends blog predicted that bows would be everywhere. And wow! Are they ever.

You will still see a lot of bows for much of the year, but cherries are quickly replacing them as the “it” motif. While you might expect them to first show up in kitchens, look for cherries in bedrooms too.

As a stager, you might incorporate a cherry-print pillow or some art. If you’re designing a short-term rental, use that as an opportunity to make a cherry bedroom! Airbnbs can be way more taste-specific and follow trends, so why not dive deep into that American-farmhouse style for one of your projects this year?

Staging Tip: Pair dark cherry red with muted tones like brown or matte black to ground the design and avoid overwhelming the space.

Tassels, Texture, and Maximalism

Tassels, layered textiles, and ornate details reminiscent of the Rococo period are trending. From grand couches and furniture to intricately detailed lampshades, designers are embracing playful, feminine maximalism. Think of it as replacing the Grand Millennial style with French Maximalism.

Consider mixing vintage finds, like estate-sale tassel lamps or textured rugs, with modern pieces to achieve a curated, yet contemporary, look in your home staging and design projects.

Bench Seat Sofas and Canopy Beds

Furniture trends are shifting towards timeless comfort and elegance.

Bench seat sofas, known for their seamless, cushion-free design, are gaining popularity for their clean lines and modern feel. As is usual for newer styles, these bench-seat sofas are currently more expensive than multi-cushion dupes. It is important to balance the impact of those extra lines on the sofa with the added inventory expense. Will it make that much difference? Will people, other than designers, even notice?

Notice the picture below. We love the look of this Four Hands sofa we have in our inventory, but remember that when you pay more for your inventory, your margins either get slimmer or you have to charge more. Will your market bear the higher price?

Meanwhile, canopy and four-poster beds are making a resurgence, offering a sense of grandeur and intimacy.

Canopy and poster beds are difficult to use in staging as they require more time to set up and they can be more visually imposing – NOT the effect you want! But for Airbnbs, canopy beds could be the perfect thing to add romance and interest to a room.

Photo and staging by Staging Studio.

Color and Pattern Drenching

Color drenching trended in 2024 and it isn’t going anywhere in 2025. Drenching is when walls, trim, and sometimes ceilings are painted in a single hue. It provides a cohesive, immersive experience that can make a room feel larger and more intentional.

Not only is color drenching still in, but pattern drenching is on the list too. In most cases, pattern drenching may be too taste-specific for staging, but consider it for making a statement in design and short-term rental projects.

Playful Maximalism

Fun is on trend! Think contrast trim, mix-and-match bold patterns, eclectic prints, and more color.

At Las Vegas Market, we saw many neutral aesthetic games used as decor, like dice, tic-tac-toe, and stacking blocks.

Clustered Coffee Tables

Clustered and nested coffee tables are dominating luxury living room layouts, adding movement, scale, and visual interest.

Photo and staging by Staging Studio.

Nested coffee tables have been trending, but start thinking about it as a cluster of tables. The photo below (AI, so not perfect) is close to this idea. Take this and add another smaller table to join the bunch!

This trend aligns with playful maximalism, where design elements don’t just serve a function, but also contribute to the room’s overall artistry.

Other 2025 Design Trends to Watch

A few other trends we’re seeing are terracotta (did it ever really go away?), round stools (these are perfect for stagers because they’re easy to store in the warehouse!), and extra long lumbar pillows. Shag rugs are making a return, and the boucle trend isn’t going anywhere this year.

These 2025 design trends encourage boldness, personality, and a mix of textures, colors, and eras. By integrating dark cherry red accents, incorporating maximalist elements, and balancing vintage with modern, you can create striking, memorable spaces that capture the imaginations of buyers and travelers.

There are many reasons to want to make a small room look larger. Perhaps you want to make the most of your studio apartment, or you’re trying to sell your home and make the guest bedroom appear more spacious to entice larger families. A large room conveys openness, warmth, and a sense of welcoming. With a couple of strategic tweaks, you can make a small room do the same while maintaining a cozy feel.

Here are a few tips to make your room appear larger than life!

Strategically Plan Out Color

Color is a powerful tool in interior design. Stay away from medium shades and tones that wash out a room. Sticking to either very light or dark colors will produce contrast and add depth, which creates the illusion of space—and this job is all about illusion. Try a softer color if the room has more natural light. For those spaces lacking sunlight, use darker hues to enhance depth perception.

Painting Tips

After you decide on your perfect room color, you need to have a plan of action for painting the room. Here are a few techniques you can utilize to help trick the eye.

Stick with one color. When different colors are used, the eye automatically stops at the line where one color ends and another begins, creating boundaries in the room. When you use only one color, the space appears continuous.
Incorporate stripes. Horizontal stripes will make a wall appear longer, and vertical stripes will make it seem taller.
Don’t be afraid of white. When considering colors that make a room look bigger, white, in its many shades, is always an optimum choice. Its reflective qualities help open space and make it appear light and airy.

Focus on Proportions

If you have a small space to work with, you’ll want to scale everything down. Use sleek, smaller-scale furniture to keep the room from feeling crowded. This will help you optimize your floor space and traffic flow as well.

Are you the kind of person who lives by a “go big or go home” mantra? Then if, for example, you have a large sofa in a small living room, make that the focal point and limit the use of a lot of additional furniture pieces so as not to clutter the space. Since multiple pieces of large-scale furniture can often overwhelm a small room, you can try a statement piece of wall art as your one large piece instead. It will stand out and make the room feel bigger!

Keep it light and airy by allowing breathing room between the furniture and the walls. Avoid pushing all your furniture right up against the wall and give your pieces space (like end tables, for example) from the wall.

Find Creative Storage Options and Décor

Find creative ways to incorporate storage to make the most of your space. Use multi-functional furniture to kill two birds with one stone; fill the space without overcrowding it and cluttering it with eclectic stockpiles—try an ottoman with storage inside or drawers for under the bed.

Keep accents simplistic and minimal; choose a few pieces of medium to large scale art rather than copious smaller decorations. This will make the room feel full and rounded without crowding the walls. You could also try long curtains on the windows to make the ceilings appear higher.

Utilize Proper Lighting

When possible, always take advantage of a room’s natural light. If your small room lacks sunlight, then your best bet is to use lamps to spread the light evenly throughout the room and highlight the entirety of your space. Mirrors can also be used to create the illusion of openness because they reflect light and other views of the room, leading the eye to perceive more space.